Privacy Policy
ServiceHelper is a U.S.-based B2B SaaS platform that helps small service businesses (such as plumbers, landscapers, HVAC technicians, and aestheticians) manage customer relationships through automated outreach, follow-ups, calendar synchronization, and AI-assisted messaging.
1. Who This Privacy Policy Covers — The Two-Layer Data Structure
ServiceHelper processes two distinct categories of personal information, and it is important to understand the difference:
ServiceHelper acts as a data processor with respect to End Contact information. The Contractor who uploaded or imported that data is the data controller and is solely responsible for ensuring they have a lawful basis for processing End Contact information, for providing required disclosures to those individuals, and for honoring any privacy rights those individuals exercise.
If you are an End Contact of a ServiceHelper Contractor and wish to exercise privacy rights (such as access, correction, deletion, or opt-out), please contact the Contractor directly. ServiceHelper will cooperate with Contractors in honoring verified and documented privacy requests within thirty (30) days of receiving a confirmed request from the Contractor.
2. Summary of Key Points
- We collect Contractor account data, contact data uploaded by Contractors, voicemail audio and transcripts, message content, and usage and device data.
- We do not sell your personal information or End Contact information to third parties.
- We do not use your message content, End Contact data, or voicemail transcripts to train AI models. Anonymized usage data (such as feature adoption metrics) may be used to improve the platform.
- Voicemail audio and transcripts are generated for your convenience only and are not verbatim records.
- We share data with service providers (such as Twilio and AI model providers) solely to operate the platform.
- You have rights to access, correct, and delete your personal information. See Section 11.
3. Information We Collect
A. Contractor Account Data
When you register for and use the Services, we collect:
- Name, business name, email address, phone number, trade type, and service list
- Username and password (stored in hashed form)
- Billing and subscription information (payment processing is handled by Apple App Store, Google Play, or other third-party platforms)
- Support communications and correspondence with us
B. End Contact Data Uploaded by Contractors
Contractors upload or import their customer contact information to use the Services. This may include names, phone numbers, email addresses, service history, and notes. ServiceHelper processes this data on behalf of the Contractor.
C. Voicemail and Message Data
We collect voicemail audio, voicemail transcripts, and the content of messages sent and received through the Services in order to provide messaging, transcription, and CRM functionality.
D. Automatically Collected Usage Data
When you use the Services, we automatically collect:
- Device and technical data: device ID, model, operating system, app version, IP address, browser type
- Usage and log data: feature usage, screens viewed, actions taken, timestamps, crash reports, diagnostics
- Approximate location derived from IP address; precise location only if you explicitly grant device permission
4. How We Use Information
We use personal information to:
- Provide, operate, and maintain the Services and related features
- Create and manage Contractor accounts and authenticate users
- Generate AI-assisted message drafts personalized to your business and customers
- Deliver voicemail capture, transcription, and CRM functionality
- Send service-related communications (confirmations, security notices, product updates)
- Process opt-outs and STOP requests on your behalf
- Provide customer support and respond to inquiries
- Analyze anonymized and aggregated product usage to improve features
- Monitor, prevent, and investigate fraud, abuse, and security incidents
- Comply with legal obligations and enforce our Terms of Use
We do not use End Contact data for ServiceHelper's own marketing or analytics purposes.
5. AI Features and AI Training Policy
ServiceHelper offers AI-powered features including message drafting, text analysis, and workflow automation.
Your inputs and AI-generated outputs are processed by third-party AI model providers under contract with ServiceHelper. These providers are required to process data only as instructed and to maintain appropriate security measures.
6. Cookies, Tracking, and Analytics
We use cookies and similar technologies (such as pixels and SDKs) to:
- Maintain security and core platform functionality
- Remember your preferences and settings
- Analyze product usage and improve performance
- Measure the effectiveness of our marketing communications
We may work with advertising partners to measure campaigns and show ServiceHelper advertisements on other websites or apps based on prior interactions with our platform. You can manage cookies through your browser settings. Mobile operating systems also provide controls for limiting ad tracking.
We do not respond to "Do Not Track" browser signals at this time, as there is no consistent industry standard for such signals.
7. How We Share Information
A. Service Providers
We share data with vendors that support our operations, including:
- Telecommunications providers (such as Twilio) for SMS delivery, call routing, and voicemail capture
- AI model providers for message generation and voicemail transcription
- Cloud hosting and infrastructure providers
- Analytics and performance monitoring providers
- Authentication and security services
- Payment processors and subscription management platforms
- Integration partners (email, calendar, and accounting providers)
These providers may access personal information only to perform services on our behalf and under contractual obligations. We require all third-party processors to maintain appropriate security measures and to process data only for the purposes we specify. We maintain data processing agreements with key vendors, including telecommunications and AI model providers.
B. Legal and Safety Disclosures
We may disclose information to comply with applicable law, respond to legal process or governmental requests, enforce our Terms of Use, or protect the rights, safety, or security of ServiceHelper, our users, or the public.
C. Business Transfers
In connection with a merger, acquisition, financing, or sale of assets, information may be transferred to a successor entity, subject to confidentiality obligations.
D. What We Do Not Do
- We do not sell your personal information or End Contact information to third parties.
- We do not share End Contact information with third parties for their own marketing purposes.
- Mobile opt-in and SMS consent information is never shared with third parties for their own marketing.
8. Data Retention
We retain personal information only as long as necessary to provide the Services and for legitimate business and legal purposes. Specific retention periods:
- End Contact data: deleted within thirty (30) days after account termination, unless you request earlier deletion or applicable law requires longer retention.
- Voicemail audio recordings: automatically deleted after sixty (60) days.
- Voicemail transcripts: retained for the duration of your account and deleted upon termination.
- Sent message records: retained for twelve (12) months for dispute resolution and compliance purposes, then deleted.
- Contractor account data: retained for ninety (90) days after account termination, then deleted, except as required by applicable law.
You may request deletion of your data at any time by contacting privacy@servicehelper.ai. We will process verified deletion requests within thirty (30) days.
9. Security
ServiceHelper implements commercially reasonable technical and organizational measures to protect personal information against unauthorized access, disclosure, alteration, or destruction. These measures include encryption in transit and at rest, access controls, and regular security assessments.
In the event of a data breach affecting your account, ServiceHelper will notify you without undue delay and in accordance with applicable law. You are responsible for notifying your own customers as required by applicable state breach notification laws. ServiceHelper is not liable for data breaches caused by your failure to maintain the security of your account credentials.
No system can be guaranteed completely secure. You are responsible for maintaining the security of your account credentials.
11. Your Privacy Rights
A. Contractor Rights
As a registered User, you may access, correct, update, or delete your account information, and you may request a copy of the personal information we hold about you. Contact privacy@servicehelper.ai to exercise these rights. We will respond to verified requests within forty-five (45) days.
B. End Contact Rights
Because ServiceHelper processes End Contact data as a data processor on behalf of Contractors, End Contacts should direct privacy requests (access, correction, deletion, opt-out) to the Contractor who holds their information. ServiceHelper will cooperate with the Contractor to honor verified requests.
C. California Residents (CCPA/CPRA)
If you are a California resident, you have rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA), including the right to know, delete, correct, and opt out of the sale or sharing of your personal information. Because ServiceHelper processes End Contact data on behalf of Contractors as a data processor, we direct privacy rights requests from End Contacts to the relevant Contractor. Contractors who are California residents may exercise their rights directly with ServiceHelper at privacy@servicehelper.ai.
D. Other State Privacy Rights
Residents of Virginia (VCDPA), Colorado (CPA), Connecticut, Texas, and other states with comprehensive privacy laws have similar rights. Contractors in these states may contact privacy@servicehelper.ai to exercise their rights. End Contacts should contact their Contractor.
E. Opt-Out of Marketing
You may opt out of marketing communications using unsubscribe links in emails or by following instructions provided in SMS messages. Opting out of marketing does not affect service-related communications.
12. Third-Party Websites and Services
The Services may link to or integrate with third-party websites or services. We are not responsible for the privacy practices of those third parties and encourage you to review their privacy policies.
13. Children's Privacy
The Services are not intended for children under 13 years of age, and we do not knowingly collect personal information from children under 13. If we learn that such information has been collected, we will take steps to delete it promptly.
14. International Users
We operate from the United States. If you access the Services from outside the U.S., your information may be transferred to and processed in the United States. We take reasonable steps to ensure such transfers comply with applicable law.
15. Changes to This Policy
We may update this Privacy Policy from time to time. We will update the "Last Updated" date and provide notice of material changes via email or in-app notice at least thirty (30) days before they take effect. Continued use of the Services after the effective date constitutes acceptance of the revised policy. We will not retroactively change how we use data previously collected without providing notice and, where required, obtaining consent.
16. Data Processing Addendum
If you use ServiceHelper to process personal data on behalf of others (such as your customers), you may request a Data Processing Addendum (DPA) by contacting privacy@servicehelper.ai. The DPA governs ServiceHelper's obligations as a data processor and is available upon request.